TITUSVILLE, Fla. (February 24, 2017) — Barn Light USA, the commercial division of Barn Light Electric, announces the hiring of Beverly F. Dahl as its Sales Manager. An expert in managing and securing national accounts, Dahl will assist in the continued growth of this American lighting manufacturer. Dahl, a New York native living in California, brings a wealth of national sales experience in the lighting industry to the table.
“With her extensive knowledge of the industry and her strong desire to exceed customer expectations, I know Beverly will be an invaluable and immediate asset to our team,” says John LaCorte, Vice President for Barn Light USA.
“Barn Light Electric first appeared on my radar around 2008, and watching their success from the outside has been thrilling,” Dahl says. “I jumped at the chance to work with this rapidly expanding company, and look forward to continuing my passion for their products in this new capacity.” Dahl plans to implement new initiatives to grow the company’s network of sales agents, identify the latest lighting trends, and enhance relationships with end users.
Known for a vast collection of vintage-inspired products, Barn Light USA connects architects, designers, and commercial industry professionals directly to high-quality lighting tailored to their specific production needs. All products are manufactured, assembled, and shipped by Barn Light Electric in Titusville, Florida. Local sales representatives guide professionals through the process of placing bulk orders, understanding the variety of customization options, and applying for trade accounts. Personal reps communicate directly with the manufacturer to ensure commercial customers receive detailed specifications and superior lighting products for their construction and design projects.